Social Media Content Creation
My current career and focus is on content creation for social media platforms! At this time, I have experience and proficiency with creating content for Youtube, Instagram, TikTok, and LinkedIn. Most of my designs are created in Canva, with either pre-made assets given to us by the school or assets I have created in Photoshop.
I also help manage our social media calendar for posting schedules, assist in meetings to ensure post consistency and managing our workload; every semester, we try to squeeze in a KPI report or two to make sure we are on track with posts, as well as recording data for when we try new tactics such as interactive posts or new designs.
Some highlights:
I also help manage our social media calendar for posting schedules, assist in meetings to ensure post consistency and managing our workload; every semester, we try to squeeze in a KPI report or two to make sure we are on track with posts, as well as recording data for when we try new tactics such as interactive posts or new designs.
Some highlights:
- Increased Instagram profile activity +191.95% from start of position.
- Supported the creation of overall brand image and strategy.
- 1,311 accounts newly reached from August 2023.
- Increased our follower growth percentile by 5% from start of position.
- President of one of the largest student-led clubs at MATC, with our advertised Disco Night Social Event holding one of the highest-attended club events on record.
I was also given the privilege to design our CareerHub Google site, revamping it from its old design into something more modern; our Tiktok was planned to be in use in the Fall of 2023 again, but our campus has the app blocked from its wi-fi.